Technology

5 reasons why web scraping is beneficial to your business

2023-10-06 03:54:44


5 reasons why web scraping is beneficial to your business

Creating an E-commerce website in the future will require expanding the size of the business, which involves using web scraping or extracting website information. (web crawling, data extraction, screen scraping) which will help your business profitably?


Benefits of Web Scraping

1. Able to follow competitors

Currently, the E-commerce market is developing rapidly. This has easier market access but the competition is also high. which new entrepreneurs will step into the hot E-commerce market Must study the market and study How do you analyze your competitors? This can be done by fetching website data. You can track from the information that they have launched new products. What's the strategy? Advertising information, budget, social promotion, and can predict market trends


2. Increase price efficiency

If you're having trouble creating a price It must be taken into account that customers are willing to pay more for higher-quality products. for retail business It is important to improve your services where your competitors are missing out. This is where website data must be extracted to help.

-Retrieve customer information And find out how you can delight your customers by refining your marketing strategy.

-Create a dynamic pricing strategy - markets are not static and your prices should keep up with changes to maximize profits.


3. Create target customer groups

Studying customer behavior is another thing that greatly affects business operations. Because we understand what they like. Anything you don't like is considered an advantageous handicap. That's where data extraction comes into play, where you can pull contact information for your target audience from millions of online websites in no time. You need to define what that target audience looks like. and select the website you want to refer to


4. Decide to invest

Website scraping is not a new method for investing. But to prevent risk, using website data extraction techniques is a way to reduce investment risk and unexpected events. Investing is complicated. Because it is often related to various processes Before making the right decision From hypotheses, experiments, and research. The most efficient way is Web Scraping extracts historical data more efficiently. You can then feed that data into some machine learning database for training the model. As a result, investment companies using big data improve the accuracy of analysis results for better decision-making.


5. Improve the efficiency of products and services

It is normal for customers to search for information about the products they want to buy. Let's say your product team is about to launch a new product. you are very worried Data analytics is widely used to analyze whether customers' perceptions are positive, neutral, or negative. Applying data extraction techniques can automate the process of extracting data faster. This saves a lot of time and effort for mundane tasks.


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