9 reasons why having an E-commerce application

 9 reasons why having an E-commerce application

The mobile application market is currently valued at US$206.85 billion. and is expected to continue expanding at a compound annual growth rate (CAGR) of 13.8% from 2023 to 2030. Additionally, having a mobile app will help in adding more marketing channels. Having just an E-commerce website alone may not be the answer anymore. And this is the advantage of having an E-commerce application.

1. Fast 

Mobile applications are more sensitive than mobile websites. Can extract data from the device and store it immediately. without looking at new downloads from a website that must retrieve data from the server to send it

2. Create a personal experience

Creating a shopping experience is important. Having the products and services you want to choose from will help you make decisions. At this point, the application can draw on this point. Makes it attract more people to use the app which applications can Analyze user behavior Regional adjustment And supporting languages ​​in that region would be suitable for creating an experience for users to engage. and return to use

3. Can be used both online and offline.

The main advantage of having an e-commerce application is that it can be accessed offline and supported on mobile devices. to be able to use immediately With functionality that pulls data from the storage area

4. Can use the hardware of the device

Applications can make the most of this capability. It is an opportunity for users to participate in the usage. For example, the app can request permission to access the camera. Location services, payments, etc., and notification and security functions are also available. to provide full-service efficiency

5. Updates and notifications

You can use notification output to attract users. By updating about various offers such as discounts, various offers, etc.

6. Create a brand

The application is considered a distributor of the brand. It is possible to attract customers. From design to methods of communication and brand recognition.

7. Reduce costs, increase distribution channels

Applications are another way to reduce marketing costs. Because it allows sellers and customers to communicate with each other through a single channel. You can also promote it through online channels.

8. Improved to match the experience.

The application can be improved according to the user's interests. can attract users

9. Marketing Advantage

Mobile applications have a competitive advantage. Able to use SEO techniques with correct keywords to increase your chances of reaching customers.

in the current market, The new application has a system of regular maintenance and improvement It will help users come back and use it all the time with continuously evolving technology. The arrival of artificial intelligence technology that can learn usage behavior can be a new way to provide services.

Therefore, having an E-commerce application is considered beneficial to business operations in today's era where the technology of mobile devices is continuously evolving. and increasingly plays a role in our lives. Stepping into the E-commerce application market will help raise the level of marketing and future possibilities.