Dimensions of color in website design

Dimensions of color in website design

Color is an important part of designing a website's UX and UI because it is the part that will express a brand's identity, identity, and personality. It is important to choose colors that match the target group, and objectives and attract users. like the red of Coke Facebook's blue color, each color has a different meaning. Which is before we understand the meaning of the color. We need to understand the dimensions of color.

Dimension of color

Colors we see in the real world Whether it is the color of nature or colors produced by humans are the result of the combination of three dimensions of color: Hue, Saturation, and Value.

-Hue (H) is the name of the color we use, such as red, green, yellow, etc. Hue is divided into 12 parts on the color wheel (Color Wheel), with each part having a value from 0 to 360 degrees.

-Saturation (S) is the saturation of the color. or the intensity of Hue Saturation, with the highest value being full Hue and the lowest value being no Hue at all.

-Value (V) is the brightness of the color Value, for which the highest value is white (White) and the smallest value is black (Black).

Understanding the dimensions of paint helps us adjust and mix colors correctly and get satisfying results.

Tips for choosing colors

Choosing the right colors for your website design isn't difficult. Just choose the color that corresponds to your personality. and can communicate the brand, for example, if your website is an environment-related website You may choose to use green. Because green means nature. and environmental friendliness Next, choose a color that suits the website's users. For example, if your website is a website that targets female users. You may choose to use sweet colors. or colors that mean femininity finally, choose colors that impress and stimulate user action. For example, if your website is a website that sells products online. You may choose to use bold colors. or colors that mean stimulation or enlightenment so that users want to buy your products

Meaning of colors

-Red is a color that has power and intensity. It conveys heat, anger, love, passion, and courage.

-Orange is a color that has warmth and friendliness. It means fun. enthusiasm confidence and leadership

-Yellow is a color that is bright and cheerful. It represents intelligence, thoughtfulness, luck, and perseverance.

-Green is a color that is cool and relaxing. Referring to nature being friends growth and forgiveness

-Blue is a color that exudes calm and possibility. Represents the sky, angels, stories, songs, travel, and friends.

-Blue is a color that has roots and sincerity. It represents the flow of life such as events, friends, perseverance, and honor.

-Pink is a color that is sweet and romantic. Represents love, friends, perseverance, honor.

-White is a color that has not been mixed from any variations in light (Pure Light) or has not gone through any variation process (Pure White).

-White is a color that has not been mixed from any variation of light (Pure Light) or has not undergone any variation process (Pure White). It refers to purity, is the beginning, in the end, is the point that does not undergo any transformation process

-Black is a color that is obtained from the combination of all colors (Mixed Light) or obtained from the process of changing every color (Mixed White). It represents an end, a point that has gone through every process of variation, a point. where there is no light

It can be concluded that having a website designer understand the dimensions of colors and their meanings will help them design and find colors that are more suitable for the brand. Can convey uniqueness and communicate to users correctly according to their needs as well.